CRM marketeer
CRM Marketeer
At SnappCar, we’re on a mission to halve the number of cars in Europe by making sharing smarter than owning — and as our CRM Marketeer, you’ll make that mission personal for every user
Full-time · on-site· Utrecht, The Netherlands
Dutch fluency required
About the job
You will turn new users into loyal sharers. At SnappCar, we’re on a mission to cut the number of cars in Europe in half by making sharing smarter than owning. As our new CRM Marketeer, you’ll play a key role in activating, retaining, and re-engaging users. Your campaigns will drive more trips, increase customer lifetime value, and strengthen our community — all while contributing to a more sustainable world.
What you’ll do
Develop and implement a CRM strategy that nurtures users across the lifecycle — from onboarding to reactivation
Create and manage targeted, data-driven campaigns via email, push, and in-app messaging
Segment users based on behavior and lifecycle stage
Collaborate with Product & Design to improve the customer journey
Continuously measure and optimize based on behavioral data, segmentation, and A/B testing
Contribute to brand awareness through CRM-driven campaigns
Set up and iterate growth experiments across digital and offline channels to drive measurable impact
About you
We’re looking for a motivated and driven marketeer to take our CRM and growth efforts to the next level. In this role, you’ll create smart, personalized campaigns that boost engagement, retention, and business growth.
2–4 years of experience in e-commerce, digital platforms, or marketing agencies
Proven track record in CRM and data-driven marketing
Strong storytelling and communication skills
Strategic thinker with a hands-on mentality that fits our scale-up culture
Genuine passion for SnappCar’s mission and the role of tech in greener transport
Action-oriented, proactive, and eager to make an impact — even if you don’t tick every single box
We'd love to meet you. Even if you don’t tick every single box, we’d still love to hear from you – passion and drive go a long way!
What we bring to the table
We want to make sure that next to a challenging position we offer you the following:
A meaningful impact on sustainability
Competitive salary + annual bonus, based on company performance
Unlimited Holiday policy
Snabbatical (1 month paid leave after 3 years of employment, and 3 months leave after 5 years)
8% holiday pay + travel cost coverage
Free rides (SnappCar credits to save on commutes!)
A laptop to do your work
A yearly budget for professional growth opportunities
Delicious healthy lunches on office days
Lots of fun, teambuilding and celebrating successes together!
Apply for the job
Ready to turn data into meaningful journeys? Then we'd love to hear from you! 🚀