Growth & CRM Marketeer

As the Growth & CRM marketeer, you will be responsible for driving SnappCar’s growth and strengthening our position as the go-to car-sharing platform. You will develop and execute a marketing strategy to boost brand awareness, enhance customer engagement and drive user acquisition and retention. You will collaborate closely with other departments, ensuring our marketing efforts align with the company’s vision and goals.

Dutch language skills are a hard requirement for this position!

About the job

As a Growth & CRM marketeer at SnappCar, your focus is on driving growth through data drive customer engagement. You will lead initiatives to improve retention, boost customer lifetime value, and activate users across the customer journey. Working closely with internal teams and external partners, you’ll translate insights into targeted campaigns — continuously balancing growth ambition with cost-efficiency.

These are some of the topics you will be responsible for:

• Manage marketing channels and performance effectively, ensuring a strong ROI for all campaigns; 

• Develop and implement a CRM strategy that nurtures users across the lifecycle, from onboarding to reactivation; 

• Create and manage targeted, data-driven CRM campaigns (email, push, in-app) to increase engagement and loyalty;

• Translating user insights into improved customer journeys, in close collaboration with Product & Design;

• Continuously measuring and optimizing based on behavioral data, segmentation, and experimentation (A/B testing);

• Create and execute marketing campaigns to build brand awareness;

• Set up and iterate growth experiments across digital and offline channels to drive measurable, scalable impact.

About you

The ideal Growth & CRM marketeer at SnappCar is a highly motivated, results-driven professional with a strong background in CRM and data driven marketing. You have at least 4 -6 years of experience, ideally within e-commerce, a digital platform or a marketing agency and a proven track record in driving customer engagement, retention and business growth through smart and personalized campaigns.  

You bring excellent communication and storytelling skills, with the ability to inspire internal and external audiences, together with a commercial mindset. You thrive in fast-paced environments, are action-oriented, and have a hands-on, proactive attitude, always looking for ways to add value. Your eagerness to succeed is matched by your ability to spot and pursue opportunities with a light opportunistic approach. You are able to think in a strategic way with a hands-on approach and the ability to execute at both a high and detailed level. 

Additionally, you have an intrinsic passion for SnappCar’s mission and are excited about the role technology plays in sustainable mobility. Experience in CRM is a strong plus.